Copycat Entenmann's Crumb Cake

03 February 2013

Copycat Entenmann's Crumb Cake
Copycat Entenmann's Crumb Cake

I don't think there's anyone in the northeast who isn't a fan of Entenmann's famous crumb coffee cake.

Lately, that's gotten mighty expensive so it's worth it to try to duplicate it at home for a fraction of the cost.  I also don't live around the corner from an Entenmann's Thrift Bakery anymore like I did when I lived in NYC.

It starts with a yellow cake mix, but a single-layer cake mix.  Lots of times, supermarkets will have the "Jiffy" brand on sale at 4 for $1 or so, and that's a great buy so stock up.  This brand isn't one of the "super-moist" types which makes it perfect for this crumb coffee cake as the cake needs a bit of body to hold the mountain of crumbs that are on top.

FYI on mixing the crumbs--it will look dry and sandy for a while, but KEEP MIXING!  Eventually it will have the correct consistency.

One thing I did here, to make it a bit more interesting is I swirled cinnamon sugar throughout the cake.  If that's overkill for you, then by all means, leave it out.

Copycat Entenmann's Crumb Cake
  • 1 box single-layer yellow cake mix (and associated ingredients)
  • cinnamon sugar (optional)

  • Crumbs:

  • 1 cup + 2 tbs flour
  • 3/4 cup light brown sugar
  • 1 stick (1/2 cup) cold butter
  • 3/4 tsp cinnamon
  • 2 tsp vanilla

In a large heavy-duty stand mixer, combine the flour, brown sugar, cinnamon, vanilla and butter.  Beat until butter is well incorporated and resembles a stiff cookie dough.  Remove from bowl and set aside.

Preheat oven to 350 degrees.  Spray or grease a 9-inch square pan.  Prepare cake mix as directed on the box.  Pour 1/2 the batter into the prepared pan.  Sprinkle the batter with the cinnamon sugar if using; maybe about 1/4 cup well distributed across the cake.  Top with remaining batter and swirl lightly.

Bake cake for 10-15 minutes or until cake is just beginning to rise and is set in the center.  Remove pan from oven and top with crumbs by breaking off marble-sized portions of the crumb mixture and distributing evenly across the top of the cake.  The top of the cake should not show through the crumbs and the crumb layer will be THICK, and the center of the cake will fall slightly.  This is OK.

Return pan to the oven and bake for an additional 15-20 minutes, or until crumbs lose their wet look and are beginning to brown.

Remove from oven and cool completely on rack.  Dust with confectioner's sugar, if desired, when completely cool.  Makes 9 servings.
Copycat Entenmann's Crumb Cake
Copycat Entenmann's Crumb Cake


Lillian (My Recipe Journey) said...

WOW...that looks just like Entenmann's coffeecake! I used to go to the thrift store ALL the time as a kid with my Mom! We would always buy the coffeecake and the cheesecake! Great post!

Judith Hannemann said...

I had one around the corner from me in Brooklyn. It was on Troy Ave off Farragut Rd, Lillian. I think it was their first thrift bakery too. You could not get near the place on a Saturday and most of the stuff was gone by 10 am LOL. This is a good one though. The crumbs look like a lava flow and they're chewy. I think I like this better, and it's way cheaper than buying it. They want close to $7 for one now OUCH

Wanda Ann Olsen said...

Your pictures are Amazing. Saw you from pinterest, so checked out your blog. So happy I did. I am now following you everyway.
Wanda Ann @

Judith Hannemann said...

Thanks so much Wanda!!! xoxo

Rachel @ Bakerita said...

Gorgeous photos, and this crumb cake looks amazing. So glad I found your blog. Liked on FB, & followed on Twitter and Pinterest! :)

Judith Hannemann said...

xoxo @ rachel. I am following you too...<3

barbara donato said...

Excellent. Thank you! Best one I've tried and will keep making.

Judith Hannemann said...

Thanks Barbara!!! A friend and I tried for YEARS to copy that German-deli-style crumb cake you can get in NYC. Entenmann's was the closest you could come to it but it's gotten SOOOOoooo expensive!!!


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